by Astrid Beato
A stereotype is an over generalized belief about a particular group or class of people. For example, all black people are lazy, all white people are racists, all Italians are in the mob, all Hispanics are illegal aliens, etc.
Commercials based on ethnic stereotypes should be a concerned because of the negative, offensive message that the commercials are representing or is it all just for fun and humor and shouldn't be taken personally? In today’s society we all know or should know at least that we shouldn’t judge or treat differently people of color or where they are from or what race or ethnicity anyone is, etc. Seeing the big picture there are racists, and discrimination does happen but not as frequently as before. Society is changing and so is how people think, so why can't some of us joke and laugh about funny ethnic jokes that are presented in commercials without being offended. For example here is a commercial aired at the Superbowl that people claim to be racist.
From my experiences there are days when I hangout with friends and we sometimes make fun of each others ethnic background based on typical stereotyping. For instances, Dominicans eat plantains everyday and raise farm animals and Mexicans only eat tacos and cleans people houses. Sometimes you can’t help yourself from laughing or giggling because sometimes the jokes are true, but not to an extent where “they” always do that or "that" always happens, but of course it all depends with who and how close you are with your friends to make racial jokes.
Racial stereotypes are even in places that people don't even notice that is happening. For example, in children’s movies racial stereotypes are not attended to offend any race. Here is a link where of this source. http://www.youtube.com/watch?v=fS3e-n8Mj7I (might want to skip the first minute of the video.)
Here is a video of contradicting stereotype. When people think of Scotland they think of white skin people with red hair, but in this video they are Asian descended but are from Scotland which in a stereotype world doesn't make sense.
In conclusion we shouldn’t take any of these commercials personally, in my opinion because it’s all in fun plus these commercials are clearly a little too exaggerated. Also stereotyping is everywhere and it is inevitable so might as well get a little chuck out of it, even if it’s your own race.